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Your Next Marketing Move

One specific thing to do each week to get more leads from Google, AI search, and your own website. Short, practical, and written for local service business owners.

  • One move every Tuesday, in plain English
  • Built to finish in under 30 minutes
  • A free 5-minute Google Business Profile check when you sign up
What is Your Next Marketing Move?

Your Next Marketing Move is a free weekly email from Evolution Media Group. Each Tuesday it sends one practical marketing task for a local service business, with the steps in order and why it works, designed to be finished in under 30 minutes.

Send me my next move

Free. One email a week. No spam. Unsubscribe anytime.

What you get

Why one move instead of ten?

Most marketing advice is a list of everything you should be doing. This is the opposite.

One thing, in order

Each week you get a single move, the order to do it in, and why it works. You can finish it before your next job starts.

Built from real work

Every move comes from what we are building for local service businesses right now, not from theory or recycled advice.

A bonus on day one

Your welcome email includes the free 5-minute Google Business Profile check, so you have something to act on before the first Tuesday.

Example

What does a move look like?

Here is a real one. About ten minutes of work.

Example move

Stop listing "roofing" on your Google profile

Nobody searches for a roofer. They search for the problem: a leak, missing shingles, ice dam damage. So the move is:

  1. List every specific service as its own entry, not one broad category.
  2. Add a description to each one, using the words a customer uses on the phone.
  3. Make your name, address, and phone number identical everywhere.

It is the first step in the sequence that took one paving company to #1 for its major keywords in 60 days. Read the case study.

Who it is for

Who is Your Next Marketing Move written for?

  • Contractors
  • Home service companies
  • Real estate agents
  • Mortgage lenders
  • Insurance agents
  • Property managers

"Every move is something I would tell you to do if you called me this week. I run the same plays in my own businesses."
Harrison Smith, founder of Evolution Media Group

Questions

Weekly email questions

How often will I get emails?

One email a week, every Tuesday, plus a welcome email with your free Google Business Profile check when you sign up.

Is it really free?

Yes. There is no cost and no obligation. You can unsubscribe with one click from any email.

What topics does it cover?

Google Business Profile, local SEO and AI search, your website, reviews, social media and video, ads, and lead follow-up. One practical move at a time.

Can I read past moves?

The ideas behind the moves are covered in depth in our free marketing guides, starting with The Local Business Marketing Playbook.

Get your first move this Tuesday

Sign up in ten seconds. Your free Google Business Profile check arrives right away.