THE PROBLEM
Your Competitors Are Getting Found. You Are Not.
Search has changed faster in the last two years than in the previous ten. Google now answers questions directly at the top of the page. AI tools like ChatGPT and Perplexity are replacing traditional search for millions of buyers every day. If your business is not optimized for both, you are invisible to a growing portion of your market and you may not even know it yet.
The Old Way of Thinking About SEO
Write some blog posts, add some keywords to your homepage, and wait. Maybe hire someone who sends you a monthly report full of ranking data that never seems to connect to actual phone calls or booked jobs. SEO that does not produce leads is just an expense with a dashboard attached.
How SEO and AEO Actually Work Together
Build the right page structure so Google can read and rank your site. Create content that answers the specific questions your buyers are asking so AI tools cite you as the source. Connect both strategies to your Google Business Profile so you dominate local search in every format. That is what we build.
WHAT WE DO
A Complete SEO and AEO Strategy Built for Local Service Businesses.
Ranking on Google and getting cited by AI requires more than keywords. It requires the right site structure, the right content, and the right technical foundation. Here is exactly what we build and manage.
1. Full Site SEO Audit
We start by auditing your entire online presence. Page structure, meta data, schema, site speed, internal linking, and content gaps. You get a clear picture of exactly where you stand and what needs to change before we touch anything.
2. Keyword Research and Strategy
We identify the exact searches your buyers are making at every stage of the decision process. Not just high-volume terms but the specific questions and local searches that signal buying intent in your market and qualifies leads.
3. Service and Area Page Optimization
Every service you offer and every area you serve needs its own dedicated page. We write, optimize, and design these pages around the searches that produce qualified leads, not just random traffic that doesn't convert.
4. Schema and Technical SEO
We implement JSON-LD schema across your site so Google and AI engines understand exactly what your business does, who it serves, and where it operates. This is one of the most important parts of local SEO.
5. SEO Content Strategy
We create content specifically formatted for AI citation. Definition blocks, FAQ schema, authority content, and structured answers that position your business as the source AI tools reference when your buyers ask questions.
6. Blog and Content Calendar
A custom content strategy targeting the questions your buyers are searching before they are ready to call. Blog content that ranks, builds authority, and creates internal links that strengthen your entire site over time.
HOW IT WORKS
From Audit to Ranking in 90 Days.
We are a national agency with local business roots. We only work within the real estate and home services ecosystem. That focus is a significant part of why our results are strong.
Audit and Strategy
We audit your current site and online presence, identify every gap and opportunity, and build a specific 90-day plan. You know exactly what we are building and why before any work begins.
Design and Optimize
We fix the technical foundation, design and optimize your service and location pages, implement schema, and launch your content strategy. Most of the heavy lifting happens in the first 30 to 45 days.
Publish and Compound
Content goes live on a consistent schedule. We monitor rankings, track which pages are producing traffic and leads, and adjust the strategy based on real performance data.
CLIENT RESULTS
What SEO Looks Like When It Is Built Correctly.
Different industries. Different starting points. The same framework. The system works regardless of what business you're in.
A Complete Web Presence Built From Zero.
1Call Home Services needed a full digital presence before their first client ever called. We built the complete site including ten service pages, nine location pages, blog infrastructure, and full SEO optimization. The site launched connected to their paid advertising and automated follow-up system from day one.
"We went from zero to a full calendar in six months. The system brought in leads consistently."
Read the 1Call Home Services Case Study
WHO THIS IS FOR
SEO Works for Every Local Service Business. Most Just Never Had It Done Right.
If your business depends on local buyers finding you, SEO and AEO are not optional. They are the foundation of every organic lead that comes in without you spending money on ads.
Real Estate Agents and Teams
Rank for local buyer and seller searches, build content authority that attracts clients before they call a competitor, and get cited by AI tools when buyers ask who the best agent in your market is.
Contractors and Home Services
Dominate local search for every service you offer in every area you serve. When someone searches for a roofer, a deck builder, or a plumber in your market, your name should be at the top.
Mortgage Lenders
Rank for purchase and refinance searches in your licensed states. Build the content authority that makes you the trusted expert buyers find before they ever talk to a real estate agent.
Property Managers
Rank for owner acquisition and tenant searches in your market. Build the content that answers the questions landlords and renters are asking and positions your company as the obvious choice.
RELATED SERVICES
SEO Works Even Better With These
Websites and Sales Funnels
SEO needs a strong technical foundation to work. If your current site is not built correctly, we fix or rebuild it so your SEO strategy has something solid to compound on.
Google Business Profile
Your GBP is one of the most powerful local SEO assets you have. We optimize it, build a posting strategy, and integrate it with your overall search presence to dominate your market.
Paid Advertising
SEO builds long-term organic traffic. Paid ads fill the pipeline right now. Running both at the same time means you are never waiting on one channel while the other catches up.
FROM THE BLOG
Strategies, frameworks, and real numbers from the field. No fluff.
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COMMON QUESTIONS
Everything You Want to Know Before Booking a Call.
What is the difference between SEO and AEO?
SEO, or search engine optimization, focuses on ranking your website in traditional Google search results. AEO, or answer engine optimization, focuses on getting your business cited inside AI-generated answers from tools like ChatGPT, Google AI Overviews, and Perplexity. Both matter today and we build for both at the same time.
How long does SEO take to produce results?
Most clients start seeing movement in rankings within 60 to 90 days. Meaningful organic lead flow typically develops between months three and six. SEO compounds over time, which means the longer the strategy runs the stronger and more cost-effective it becomes.
Do I need SEO if I am already running paid ads?
Yes. Paid ads generate leads while they are running. The moment you stop spending the leads stop. SEO builds an organic lead source that you own and that keeps producing without ongoing ad spend. The two strategies work best together.
What does your SEO service include?
Our SEO service includes a full site audit, keyword research, service page optimization, location page creation, schema markup, internal linking structure, Google Business Profile optimization, and a blog content strategy targeting the searches your buyers are making. For AEO we also build definition blocks, FAQ schema, and authority content formatted specifically for AI citation.
Can you do SEO on my existing website?
Yes. If your site is already live we audit it first and identify exactly what needs to change. We can optimize your existing pages, build new service and location pages, add schema markup, and implement a content strategy without rebuilding the entire site.
Ready to Start Getting Found?
Every discovery call includes a real audit of your current search presence. You walk away knowing exactly where you rank, where you are invisible, and what we would build to fix it. No pitch. No pressure. You keep the audit either way.
Not ready for full service? The Marketing Deli is where most of our best clients started. → Learn more here.
A national done-for-you marketing agency for real estate agents, contractors, home service companies, and mortgage brokers.
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